Like many Americans, my typical morning routine includes breakfast, a workout, and then a stop at my local Starbucks  (or I settle for Dunkin Donuts if I don’t have access to Starbucks) for my morning dose of “good morning caffeine.” Every morning I visit either the same Starbucks or Dunkin Donuts around the same time [...]

December 4, 2009 Pawtucket RI- We are pleased to announce that Tara Flanagan has recently been elected to the Providence PCC Executive Committee as the new Membership Chair.
Tara, a Senior Account Executive at Mercury and Communications Director for the American Marketing Association, brings more than 12 years of direct marketing experience to the PCC. Tara [...]

Recently Mercury’s strategy and analytics team had the opportunity to work with the Manchester Monarchs on an integrated direct mail campaign that was designed to drive attendance to the opening night game and the 2009 season. The Mercury team used traditional direct mail methods and new on line technologies to drive a 5.75% response to [...]

http://www.time.com/time/specials/packages/article/0,28804,1901188_1901207,00.html
Although Twitter was originally intended for communication among individuals, a number of companies have begun to actively participate on the platform. Some are “tweeting” and some are just listening but many are trying to find their niche. Some companies are using Twitter as a marketing channel. They will post about company accomplishments. Others are using [...]

DMM Advisory
Pricing — keeping you informed about the prices and mailing standards of the United States Postal Service

To Postal Service Customers:
Many of you have expressed concerns regarding mailing costs for 2010.  The tough economic climate has presented significant challenges to all of us and pessimistic speculation has suggested that postal prices could increase by as [...]